Improving Customer Retention
BI Implementation, Reporting & Data Analytics Projects
01: Improving Customer Retention
02: Optimal Employee Profile
03: Understanding the Investment withdrawal
04: Research and Comparatives Analysis
05: Enhancing Sales Staff Performance
06: Analyze the Digital Platforms activities
07: Optimize Sales Performance
08: Conducting Competative and Location Analysis
Year
2024
Client
Mohsin Real Estate and Builders
Industry
Financial Industry
Type
BI Implementation, Reporting & Data Analytics
Introduction
The business objective of improving customer retention involves identifying strategies and interventions to reduce churn and increase customer loyalty. This can be achieved through the use of data analytics to analyze customer data and identify patterns and trends, as well as developing targeted strategies and interventions to address identified issues and improve customer satisfaction.
Challenge
The company was experiencing the risk of increasing rate of customer dormancy, therefore it was critical for the company to retain existing individual investors and take preventative measures to limit investor churn rates. Further to develop strategies to reactivate the 45% of inactive customers.
Solution
Providing an interactive dashboard with better visualization to support more impactful decision-making.
Enhancing data accuracy and HR management, leading to improved service delivery outcomes.
Offering a user-friendly and interactive interface.
Role-based access control ensures that a clear hierarchy is maintained within the system
Result
The HRIS implementation enhanced data accuracy, efficiency, and decision-making through real-time analytics and secure role-based access. It streamlined workflows, reduced administrative burdens, and improved employee onboarding and communication. This transformation addressed inefficiencies and established a scalable framework for sustainable HR growth.